VANA News

The Victorian Association for Newsagents.

MEMBER PROFILE – WINDSOR LPO

71 Chapel St. Windsor, VIC 3181

Owners:

Khushbu Patel and Shyam Ramani, owners of a charming Windsor LPO business that has stood the test of time and evolving markets for seven years. Khushbu’s journey is a testament to the power of adaptability, community engagement, and exceptional customer service.

Taking over an old shop in 2016, Khushbu and her brother embarked on a journey that proved to be successful even in the face of challenges like the COVID-19 pandemic. When most places shut down, their newsagency remained open as an essential service. This commitment not only sustained their business but also led to increased foot traffic and sales.

Community-Centric Approach:

Their newsagency thrives on its deep connection with the local community. With a significant portion of their customer base being seniors, Khushbu and her team go above and beyond to assist these customers in their day-to-day tasks. From helping with bill payments to explaining parcel shipments, their personalised service has endeared them to the community.

For Windsor LPO team the secret to their success lies in diversification. They experiment with various products to cater to their customers’ changing needs. From beanies in winter to umbrellas in spring, they curate their offerings to match the seasons and customer preferences. Their extensive display of cards and gifts has also become a major draw for customers.

Family Values and Customer Service:

What sets them apart is their unwavering commitment to customer service. They believe that polite and attentive service is key to building strong relationships with customers. Even during busy times, they make an effort to spend quality time with each customer, fostering loyalty.

Khushbu’s advice for fellow newsagency owners is simple yet powerful. She emphasises the importance of trying new things and adapting to changing trends. She advises against sticking to a single approach and suggests embracing innovation. She also highlights the significance of customer service and personal connections in building a thriving business.

With their customer-centric approach and willingness to evolve, she envisions continued growth for their newsagency. Windsor LPO story is inspiration for entrepreneurs, reminding them that genuine care for customers, adaptability, and a passion for community integration can lead to long-lasting success.